Giving two wardrobe staples a “Mac” makeover with a couture touch, the CHEETOS® Mac ‘N Cheese x Coral Castillo MAC’ramé Collection serves up bold flavor.
By: Angela Redding | Los Angeles, CA | Hollywood Beat magazine | August 16, 2023
Photos: CHEETOS Mac ‘N Cheese
Introducing the ultimate fusion of fashion and flavor – CHEETOS® Mac ‘N Cheese and Designer Coral Castillo have teamed up to bring you a collaboration that will leave you craving for more! This unique partnership has put the “Mac” in Macramé, creating a bold and exciting new collection that is sure to turn heads.
From your dinner plate to your clothing, CHEETOS® Mac ‘N Cheese wants to help you make a statement this fall. The CHEETOS Mac ‘N Cheese x Coral Castillo MAC’ramé Collection is the result of a special partnership between Coral Castillo, a fashion designer and macramé artist, and the brand’s creative director. This collection, which includes sneakers and a waist bag, mixes the distinctive, robust flavor of CHEETOS Mac ‘N Cheese with Coral Castillo’s alluring interpretation of macramé to help you upgrade your wardrobe with one-of-a-kind statement pieces.
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Being in fashion requires you to be bold and break the rules a little, so it was refreshing to work with a brand like CHEETOS Mac ‘N Cheese that embraces that,” said Castillo. “I drew inspiration from the vibrant and bold brand flavors and gave them a macramé interpretation, which was both fun and challenging because this was my first-time designing shoes. Luckily, I’m no stranger to fashion challenges and I was ready for this new adventure. I’m proud of this collaboration and can’t wait to see people wearing these pieces.
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The MAC’ramé Collection highlights some of the characteristics that make CHEETOS Mac ‘N Cheese a delectable and entertaining alternative to your standard mac and cheese, like the macramé designs reminiscent of its spiral noodles and the colorful hues.e. While remaining enjoyable and functional, the combination of CHEETOS’ flavor and Castillo’s theatrical style adds an unexpected swagger to two essential items.
Stepping outside of your comfort zone
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The CHEETOS Mac ‘N Cheese x Coral Castillo MAC’ramé Collection embodies how we would like to shake up this comfort category in a bold way that is distinctly CHEETOS,” said Kristin Kroepfl, Vice President and Chief Marketing Officer of Quaker Foods North America at PepsiCo. “Whether it’s your mac and cheese or your personal style, this collaboration celebrates stepping outside of your comfort zone, and we could not have found a better creative partner than Coral to bring this to life.
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Bold Straight out of the Box
The pieces from the CHEETOS Mac ‘N Cheese x Coral Castillo MAC’ramé Collection are bold straight out of the box and come in three colors: orange, green, and red. These colors were inspired by the flavors of CHEETOS Mac ‘N Cheese Bold & Cheesy, Cheesy Jalapeo, and FLAMIN’ HOT®.
- The MAC-Top Sneakers: A fun twist on one of Chester Cheetah’s signature apparel pieces. The MAC-Tops are fitted with Castillo’s handmade macramé designs and lined with cheetah print on the insole and shoe tongue. Fans can show their love of CHEETOS Mac ‘N Cheese with every step they take in these sneakers, which include a custom orange outsole with the CHEETOS logo and spiral noodle shapes.
- The Fanny MAC: Remember our CHEETOS Mac ‘N Cheese Fanny MAC from last summer? Well, we’ve brought it back with a MAC’ramé touch to add functional couture to your fit. With Castillo’s handmade macramé and CHEETOS’ bold flavor, it features a corkscrew noodle zipper, smooth cheetah print-lining, and an adjustable faux leather strap with handmade macramé details. Best of all, the Fanny MAC is also designed to fit a 5.9 oz box of CHEETOS Mac ‘N Cheese to help you take your favorite mac anywhere.
Enter to Win – NO PURCHASE NECESSARY
Fans can enter for a chance to win by visiting CheetosMacrame.com NOW until September 8, 2023 in order to get their hands on one of these limited-edition CHEETOS Mac ‘N Cheese x Coral Castillo MAC’ramé Collection items. A pair of MAC-Tops will be given to thirty (30) chosen ones at random, and a Fanny MAC will be given to fifteen (15) other winners at random.
Although every effort will be made, it cannot be certain that winners will receive the collection item, color, and size (for MAC-Tops) that they requested during entry.
Whether you’re a fashionista looking to make a statement or a foodie looking for a delicious new twist on a classic dish, this collaboration is sure to satisfy.
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The CHEETOS Mac ‘N Cheese x Coral Castillo MAC’rame sneaker and waist bag Collection. Step outside of your comfort zone.
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